Retail Traffic Analytics
The Retail Traffic Analytics report provides a breakdown of daily and hourly visitors (Besucher), along with their origins, enabled by an advanced scanning system that tracks car registration plates and visitor entries. Powered by Power BI, the report pulls data overnight from the client's SQL server, delivering actionable insights. This helps shopping center management identify trends quickly, tailor marketing campaigns, plan events and improve lease management.
An interesting blog about importance of Foot Traffic Analytics here.
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